(03) Services

Four things, done properly

Identity, campaigns, packaging and digital. Most projects mix two or three. All of them run on the same ten-week rhythm.

Identity, campaigns, packaging and digital. Most projects mix two or three. All of them run on the same ten-week rhythm.

(03) What we do

Four things, done properly.

Four things, done properly.

We keep the list short on purpose. Every project gets the same senior people from the first call to launch day.

We keep the list short on purpose. Every project gets the same senior people from the first call to launch day.

Screenprint of bold overlapping curves in blue, red, green and yellow

01

Identity

Identity

Names, marks, type and the rules that hold them together, so the brand looks like itself everywhere.

Naming · Logo · Type system · Guidelines

A street wall covered in bright campaign posters

02

Campaigns

Campaigns

Launch ideas that work on a billboard, a phone and a shop window in the same week.

Concept · Art direction · Photo & film · Media kits

Five coloured perfume bottles in a row on a dark table

03

Packaging

Packaging

Boxes, bags and bottles people keep after the product is gone.

Structure · Print · Range design · Retail

Brand identity poster, phone and card laid out on a yellow board

04

Digital

Digital

Websites and apps that feel like the brand, not like a template.

Web design · Framer build · Motion · Content

(04) How a project runs

Ten weeks. Four steps.

Ten weeks. Four steps.

01

Listen

Workshops, interviews and a hard look at the market. We leave with one sentence everyone agrees on.

02

Shape

Three routes, then one. Sketches, type tests and real-world mock-ups, not mood boards.

03

Make

Shoots, systems, files and code. Everything built at once so it all fits on day one.

04

Launch

Guidelines, training and a launch plan. We stay on for the first ninety days.

A design studio at dusk with drafting tables and posters

Weeks 1–2

Sketchbook with line drawings and a white model on concrete

Weeks 3–5

A photo shoot on set with a yellow backdrop and softbox

Weeks 6–9

A street wall covered in bright campaign posters

Week 10

(05) Questions

Before you ask

How much does a project cost?

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Most identity projects start at 40k. Campaigns and packaging depend on the number of pieces. We send a fixed quote after the first call.

How long does it take?

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Ten weeks for most projects, from the first workshop to launch files. Small campaigns can run in six.

Do you work with start-ups?

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Yes, if the team is ready to commit to the brand. Around a third of our clients are under three years old.

Can you build the website too?

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Yes. We design and build in Framer, so your team can edit every page after launch.

Where are you based?

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Lisbon and New York. We work with clients in fourteen countries, mostly over video with one or two visits.

Got a brand to build?

Tell us what you are making. We reply within two working days, with a person, not a form.

Red canvas sneakers on a bright yellow ground
Three coffee bags with bold geometric packaging on a shelf
A woman walking through a corridor of red light lines
A street wall covered in bright campaign posters
Five coloured perfume bottles in a row on a dark table
A figure draped in white cloth against a dark red backdrop
A pink and cyan painted bike against a concrete wall
Two women by a red car on salt flats at sunset

Lisbon

09:41

Rua das Flores 28

1200-195 Lisboa

New York

04:41

87 Grand Street

New York, NY 10013

Lisbon

09:41

Rua das Flores 28

1200-195 Lisboa

New York

04:41

87 Grand Street

New York, NY 10013

Lisbon

09:41

Rua das Flores 28

1200-195 Lisboa

New York

04:41

87 Grand Street

New York, NY 10013

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